The death of Robin Williams last week prompted a spate of commentary examining the sad news from a multitude of angles. In the midst of the coverage, global PR shop…
Long live the press release
Back in 1997 at Rubenstein & Associates in NYC, one of my first experiences in agency life was jockeying for a desk near the fax machine. In those days, email…
Super Bowl: GoldieBlox For The Win
Confession: I’m not a football fan. I can’t even focus on the ultimate football game – the Super Bowl – long enough to figure out who’s playing, (I can’t decide…
Lights, camera…oh, never mind
The value of spokesperson prep is obvious to anyone who watched Bay flailing about at CES, desperately searching for islands of safety that just weren’t there.
How the Viral Videos Stole Christmas
For the last post of 2013 I want to write about what’s caught my eye recently. Over the past week or so I’ve been struck by the creativity of a…