Sitting on the couch one Sunday morning late in November, my life changed. It happened unexpectedly and took roughly 60 seconds. I saw a commercial for Peloton Cycle, the indoor…
What’s trending in social media: 2016 edition
As social media platforms expand almost daily, navigating the various channels can feel like falling down a rabbit hole. Each turn in the social media Wonderland can inspire a new…
Exploring PR on the other side of the world
I moved to the US in June 2014. Having worked in media relations for the majority of my career back in India, I assumed I was prepared to plunge into…
Sharing means caring
As we manage social media for several of our clients, we are constantly seeking to answer the question: What makes someone engage with social content online? A new study by…
10 best free stock photos for winter
The importance of strong visuals in marketing communications is no secret. Whether used on social media or blogs, or in e-newsletters or printed materials, professional high-quality images help make your organization’s…