The controversies around the NFL seem to be reaching a crescendo and bringing the brand to a tipping point. Marred by scandal after scandal – first Ray Rice of the…
Facebook’s Hot For Teacher
Is it just my Facebook News Feed or is there a whole lot of teacher love going on? My News Feed feels light, cheerful and kind, as we enter this…
Let’s put an end to click-bait headlines
It’s no secret that professionals in the online media industry love traffic. Not the road rage, bumper-to-bumper kind of course, but the online traffic that puts a spike in our…
Take and use my press release, please
This week I read about an exchange that made me giggle and cringe in span of about six seconds. PRNewser featured a story that Jim Romenesko uncovered. Evidently, a PR/marketing…
Building Relationships with the Next Generation of Journalists
Working for a PR agency means my cell phone number is widely available. It’s in my email signature. It’s published on news releases that cross the wire and are uploaded…