While the current economic crisis is creating a great deal of uncertainty, there are definite trends developing in our industry. We put our heads together to come up with our…
The Grounded Consumer: now what do we do with our weekends?
A few years ago, I stopped at a Wal-Mart on my way to a weekend of camping in Virginia. As I walked in, a young woman walked out yelling to an…
President-elect Obama, what are you doing?
President-elect Barack Obama has started a social media movement among world leaders. Among those tweeting are Great Britain’s Prime Minister Gordon Brown, former Vice President Al Gore and Israel’s former…
To tweet or not to tweet?
Businesses of all types are joining the Twitter craze as a way to communicate directly with their customers. We recently participated in a webinar offered by Bulldog Reporter and led by…
GM also stands for Grammar Matters
This year’s PRSA conference is being held in the Detroit Marriott, which is connected to General Motors’ global headquarters. We’re right on the river and I can literally see Canada…